Among the many influential participants at this year's event, Rwanda will emerge as a standout destination with its own dedicated booth. The Rwanda Development Board (RDB), along with over 15 of the country's top tour operators, will showcase the rich potential of Rwanda as a luxury destination. With a focus on sustainable tourism and a commitment to providing authentic, immersive experiences, Rwanda is positioning itself as a must-visit destination for travelers seeking the best of both adventure and relaxation.
Rwanda's presence at ILTM 2024 is a testament to the country's growing appeal as a luxury travel hub. The country's stunning landscapes, diverse wildlife, and thriving cultural heritage make it a prime location for luxury safaris, exclusive cultural experiences, and high-end accommodations. ILTM offers Rwanda an ideal stage to demonstrate its eco-friendly approach to tourism while attracting a global audience of travel advisors and industry influencers.
One of the key highlights of ILTM is the opportunity for face-to-face meetings with an exclusive group of 1,850 highly qualified luxury travel advisors from around the world.
These carefully selected buyers are experts in the luxury travel sector, providing Rwanda with the chance to build valuable relationships and promote its offerings to a global audience. Additionally, the event attracts some of the most influential personalities in the luxury travel market, including renowned editors, freelancers, and social media influencers.
For Rwanda, this presents an unparalleled opportunity to strengthen its international brand presence and connect with those who can help elevate its status on the global stage.
ILTM 2024 is more than just a business event; it is a celebration of luxury travel, set against the breathtaking backdrop of the French Riviera. The event features elegant evening networking opportunities where participants can forge lasting connections in a relaxed and picturesque environment. For those looking to maximize their ILTM experience, the event encourages early preparation, including creating a detailed profile and collaborating with an account manager to ensure the most effective exhibition strategy.
In addition to its business opportunities, ILTM also provides a platform to highlight the incredible tourism potential of destinations like Rwanda. As the country continues to develop its luxury tourism sector, the Rwanda team's participation in Cannes will help cement its place as a rising star in the luxury travel industry.
Some photos showcasing Rwanda's participation at ILTM Cannes 2024
Karirima Aimable Ngarambe
