Fortis Green bets long-term as Masaka Views Eco Estate breaks ground in Kigali #rwanda #RwOT

Unlike typical real estate projects designed for quick sales, Fortis Green is pursuing a build-to-rent model aimed at fostering long-term community living. Of the total units, 302 apartments, consisting of one-, two-, and three-bedroom options in ground-plus-three buildings, will be retained, owned, and managed by the developer for rental. In addition, 51 single-family homes, including twins, duplexes, or semi-detached units with one shared wall, and 33 townhouses will be available for purchase.

Fortis Green Housing officially broke ground on the Masaka Views Eco Estate on Friday, October 24, 2025.

Managing Director Jonathan Shafer said the strategy aligns with market realities and Rwanda's surging demand for rental housing.

'Our research found that around 95% of homes sold in Kigali are immediately rented out,' he noted. 'Homeownership remains difficult due to financing barriers. So we want to own and operate these units long-term to provide stable, well-managed housing communities.'

The remaining homes, including three- and four-bedroom single-family houses priced between $120,000 and $135,000, target middle-income buyers seeking more flexible financing options. Discussions are ongoing with banks and potential investors to introduce lease-to-own arrangements in future phases.

The entire three-phase project is valued at approximately $25 million (Rwf 36 billion).

Managing Director Jonathan Shafer said the build-to-rent as well as mixed-income property strategy aligns with market realities and Rwanda's surging demand for rental housing.

Sustainability at the core

Masaka Views is designed as an EDGE-certified eco-estate, promoting lower carbon emissions, energy efficiency, and water-saving techniques. The project includes a living fence, fruit trees, public green spaces, and a community garden to support wellness and environmental engagement.

According to the Managing Director, the Fortis Green Wellness Initiative will provide residents with access to programmes that promote both physical and mental well-being. These will include fitness activities, gardening workshops, and community support services designed to foster a healthy and balanced lifestyle.

Masaka Views is designed as an EDGE-certified eco-estate, promoting lower carbon emissions, energy efficiency, and water-saving techniques.

Government sees strategic market opportunity

Speaking at the ceremony, which was also attended by the United States Ambassador to Rwanda, Eric Kneedler, Rwanda Development Board (RDB) Chief Investment Officer Michelle Umurungi said the project reflects the country's urbanisation priorities.

'Housing remains a critical need for our population. Kigali's rapid urbanisation presents both a challenge and an opportunity. We're delighted to see investors like Fortis Green Holdings stepping into this opportunity, meeting the growing demand by designing communities that are greener, smarter, and more resilient,' she said, praising Fortis Green for its confidence in Rwanda's investment environment.

RDB Chief Investment Officer Michelle Umurungi said the project reflects the country's urbanisation priorities.

The project is financed through a mix of U.S. investment capital and local banking partnerships. Most building materials will be sourced from Rwandan manufacturers to support the local construction ecosystem.

Delivery time

Phase 1 of the development includes the construction of 51 single-family homes, 33 townhouses, and 88 apartments, with the first units expected to be handed over in early 2026. The entire phase is planned for completion within approximately 13 months, after which Phase 2 will begin, keeping construction continuous until the full project is delivered in about two and a half years.

The ground breaking ceremony, which was also attended by the United States Ambassador to Rwanda, Eric Kneedler.

Market demand heating up

Kigali is projected to need over 30,000 new housing units per year, driven by a rising urban population and increasing demand for home financing. Investors say this reality signals strong long-term returns for rental-focused developments.

Early buyer interest supports this view. One future resident, Beatrice Hariri, said flexible payment terms and environmental commitment influenced her decision.

'It's a welcoming community that aligns with Rwanda's priorities. The affordability and flexible payment options made it possible for me,' she said.

Early buyer Beatrice Hariri (center) said flexible payment terms and environmental commitment influenced her decision.

As ground breaks in Masaka, Fortis Green plans additional estates both within and outside Kigali, signalling continuation of its long-term strategy.

'We want to create communities that improve lives,' Shafer said. 'Kigali's growth story is only getting started, and we're here for the long run.'

The seven-hectare project, located near the upcoming Kigali Medical City, will deliver over 300 modern housing units with a focus on sustainability, affordability, and community living.