The Rwandan delegation, consisting of representatives from the Rwanda Development Board (RDB), the Rwandan High Commission in the United Kingdom, RwandAir, and various travel and tourism companies, is engaging with international travel buyers and media to build collaborations aimed at attracting more visitors for business, adventure, and leisure travel.
Participating companies include RwandAir, Primates Safaris, Hermosa Life Tours, Wilderness, Blue Monkey Rep, Triple Legacy Travels, Kings Safaris, and Wildlife Tours.
At the travel and tourism trade show, Rwandan representatives are holding meetings and media engagements to promote the country's offerings and forge strategic partnerships.
The goal is to raise Rwanda's profile on the global tourism stage and transform connections into tangible travel opportunities.
WTM London, described as "the birthplace of the global travel trade," serves as a powerful platform for connection, collaboration, and change. It is the world's most influential international travel and tourism show, bringing together key players in the leisure industry to inspire, train, and create opportunities.
From networking and partner-seeking to training and presentations, WTM enables the industry to grow collectively and more effectively.
Rwanda's combined public- and private-sector presence at the event highlights its commitment to strengthening ties with international markets and positioning its tourism offerings before a professional and media audience.
Karirima Aimable Ngarambe
Source : https://en.igihe.com/news/article/rwanda-showcases-its-tourism-offerings-at-wtm-london-2025
